FUNDRAISING
Help us reach the start line!
To be able to complete this amazing challenge, we must first get to the start line in La Gomera!
We need to raise a staggering £120k (that’s £40 for every mile we will be rowing!) to be able to purchase everything we need to complete our race across the Atlantic. We have personally paid for our Initial Race entry fee deposits, our mandatory ocean rowing courses, our website and social media platforms, our boat deposit, and most of the equipment! This is where business sponsorships and your kind donations will help us. Costs include the boat, the entry fee, equipment, transport and food!
At the end of our race the boat and all the equipment will be sold and the money will be donated to our chosen charities. Will you join us on our mission?
£60k
ROWING BOAT
£22k
ENTRY
£15k
EQUIPMENT
£12k
TRANSPORT
£11k
FOOD/RESERVES
SPONSOR US
Become a race partner
Why sponsor us?:
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The chance to associate your company with four great charitable causes, and a unique endurance adventure like no other
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Local, domestic and international media coverage
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Charitable donations are tax deductible in the UK
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'100 for £1k'
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To make sponsorship easy we are asking 100 businesses or individuals to sponsor £1000. With our ‘100 for £1k’ you get:
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Your company logo located on the large hull section of our boat. Here your logo will be seen throughout the race via the World’s Toughest Row media coverage with an audience of over 45 million!
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Company logo on our website
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Social media promotion across all our platforms
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Have the rights to use team photos, videos and official press footage
Price On Asking
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We want to help you, help us! We get it - our ‘100 for £1k’ offer might not be for you - but you'd still like to be involved in our campaign! Perhaps you'd like to sponsor for more, or less? All options are negotiable.
Please contact us for more information on becoming a race partner. Let's discuss what best suits you and how it could fit with our campaign!
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Thank you for your support.
MEDIA COVERAGE
Worldwide exposure
As a business it is important that your Logo is seen far and wide - our boat will be a floating billboard for all the world to see your Logo! You will be exposed through the Press Releases and marketing activities of both ‘One Row Live It’ and ‘The World’s Toughest Row’ PR campaigns! Not to mention the Corporate Social Responsibility (CSR) you can benefit from due to the association with our causes.
As a Business Sponsor you can expect extensive local, national and international attention through inclusion in television, press, radio, social media campaigns and clothing. You will receive royalty free content including video, live streams, and other multi-media content from ‘the Atlantic Campaigns’ dedicated professional race media team before, during and after the race.
Click to see the RACE REPORT for all the facts and information regarding the World’s Toughest Row >
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Press: Substantial coverage in GB, USA and the Netherlands. 100million+ print circulation , 15.5million+ people reached
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TV: The race is covered in over 100 countries, resulting in extensive media coverage for the teams. 85 pieces of coverage, 45million+ Global TV audience.
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Digital Media: The teams aggregate thousands of posts. 1600+ pieces of coverage.
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Public Figures: Endorsed by public figures including HRH Prince Of Wales, Ben Fogle, James Cracknell, SAS Who Dares Wins Jason Fox and many more. 75million+ audience reach.
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Social Media: One of the most popular ways for fans to engage with the race. Instagram 23.7k+ page followers, 42.9k+ monthly accounts reached, 14k+ monthly profile visits. Facebook 60million+ lifetime reach, 50k+ followers, 70k+ engagement per race.
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YouTube: Official YouTube channel has a lifetime view count exceeding 2 million in over 53 countries. 2.8million+ lifetime views, 1.8million+ total impressions.
